
True brand trust isn’t built overnight, it’s earned every time a household chooses to come back. In August 2026, when Atty. Jian Manjares, a Marikina-based business lawyer, competitive badminton athlete, and hands-on car enthusiast, welcomed the GAC Emkoo Hybrid into his family’s garage, it wasn’t a sudden impulse, it was the culmination of a multi-year ownership journey built on real-world engineering satisfaction. While the decision to replace an aging, diesel-run SUV with the Emkoo Hybrid marked their latest purchase, it was anchored on years of positive experiences with two other GAC vehicles, the GS8 SUV and the Empow sports sedan. Rather than following a rigid brand-loyalty strategy, Atty. Jian’s family arrived at owning three GAC models driven purely by performance, cabin comfort, and exceptional dealership support.

When shopping for their newest vehicle in August 2026, the family seriously evaluated rival brands across the market, and the Emkoo Hybrid was not initially at the top of their list. However, after an extensive checklist, exhaustive spec comparisons, and rigorous test drives covering fuel efficiency, interior spaciousness, ride comfort, and the practical inclusion of a spare tire, the Emkoo Hybrid objectively emerged as the clear winner.
Serving as his mother’s daily commute vehicle from Manila to Pasay, the choice built naturally on the foundation established by their previous GAC purchases. That deep-rooted confidence traces back to 2018, when Atty. Jian first spotted the original GS8 on Philippine roads and began researching the brand’s platform architecture. The family’s actual ownership journey officially kicked off when they reserved the all-new GS8 around April or May 2023, taking delivery upon its release in June of that year. Chosen as the family’s premier seven-seater for heavy airport runs, out-of-town trips, and weekend errands, the GS8’s spacious cabin, strong structural build, and composed highway ride built the foundation of their brand trust across years of heavy deployment.

Satisfied with the GS8’s performance, Atty. Jian added the Empow to his garage in January 2024 after crossing off several legacy luxury sports sedans from his wishlist. Serving as his primary daily driver, whether navigating dense city traffic, embarking on solo out-of-town trips, heading to badminton training and tournaments, or handling professional travel to Subic and Tagaytay, the Empow shines on open highways and twisty mountain roads alike. As someone who tends to do minor repairs and maintenance himself, Atty. Jian evaluates vehicles from the inside out. His love for studying engine architecture, suspension platforms, and structural integrity allows him to engage in deep technical discussions with service mechanics and advisors.

For Atty. Jian and his family, what started as an initial curiosity in 2018 has transformed into genuine repeat-customer confidence. From the GS8’s robust family hauling to the Empow’s sharp daily performance and the Emkoo Hybrid’s practical efficiency, each vehicle has earned its keep through real-world usability. Supported by a responsive service network that steps up whenever needed, GAC has firmly secured its place as a trusted, permanent fixture in their household—proving that when engineering innovation meets dependable aftersales support, repeat trust follows naturally.